I googled RDF and came up with all sorts of answers such as Resource Description Framework & Reality Distortion Field, which I think is a very apt for what I saw the other day.
Parachute, a well known brand promoted by Marico Industries is advertising one new ‘Hair Therapy’. Hair loss they say is caused by RDF. I have searched the net and came up with everything else but hair loss. To see whether it is something they have invented, i searched on Parachute+RDF and came up with Military sites related to paratroopers and other such junk, but no RDF, which causes Hair Loss.
I cannot remember the Brandname of the product that they are advertising, but I dont think its worth remembering.
The ad centres around 4 good looking women, who have been made to appear educated and independent. I wonder if the women who are as independent and as educated would not love to know what is this new devil called RDF, which is causing their hair to fall like dead leaves in autumn, before dumping the latest Parachute product on their already deteriorating pate.
They do show some very microscopic fine print in the ad at the bottom of the screen, but the women were so distracting that I could not read it.
Posted in Consumer Feedback, Economy & world affairs, General stuff | Tags: Parachute, Hair loss, Hair Oil, RDF, Marico, Marketing, Advertising, New products